IBS New York 2025: Full Schedule

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12:15pm EDT

Techniques to Hickory Red Merlots That Will Turn Heads

Monday March 24, 2025 12:15pm - 1:30pm EDT

Hickory Merlot Red is having a moment. This deep brown-red color is quickly becoming the trending shade of red. Join red coloring expert, Carlina Ortega for a demonstration on how you can achieve hickory merlot red with a single process application. The most important part is the mixing – she’ll show you how to combine different shades of reds and browns to get this perfect color and will finish it off with a warm, shiny gloss to bring it all together!

Speakers

Carlina Ortega

Rita Hazan Salon

Carlina has perfected creating natural blonde highlights and ombré, she's also known for her amazing reds and chocolatey hues. After getting her start at Oribe Salon, Carlina spent seven years producing every shade of "Bergdorf Blonde" for celebrities, socialites and royalty in Bergdorf... Read More →

Monday March 24, 2025 12:15pm - 1:30pm EDT
1E13

Hair Techniques & Trends, Hair Color

Fees Free with your paid exhibit hall ticket

3:45pm EDT

Fabulous Foiling and Beautiful Balayage

Monday March 24, 2025 3:45pm - 5:00pm EDT

1E13

Highlight and balayage applications call for a variety of stitch strategies: baby weaves, baby slices, single strand and when to go big with balayage panel placement. We’ll consider stitch strategies and placement for beautifully customized color results in this entertaining and informative class.

Speakers

Adrienne Rogers

Product Club

Adrienne is currently the owner of Hush Salon Philadelphia and Product Club's Artistic Director. Her ability to translate haircolor effects into usable, user friendly techniques helps build her students confidence. People find connecting and relating to Adrienne’s presentation style... Read More →

Monday March 24, 2025 3:45pm - 5:00pm EDT
1E13

Hair Techniques & Trends, Hair Color

Fees Free with your paid exhibit hall ticket